User Experience Design

For unique user experiences and successful products

UX Design describes the art of creating holistic, positive experiences for users when dealing with websites, apps and other products or services and is the decisive characteristic for successful products and services.

User flow within an app

I can support you with this

The complete UX design process consists of a multitude of small adjusting screws and gears that, when cleverly coordinated, increase user-friendliness, usability and conversion, strengthen your brand or product and thus give you a decisive competitive advantage. The three core areas in which I specialize are analyzing or finding problems, improving usability and optimizing the design.

Magnifying glass searching a website

Find and solve problems

Over half of all digital services and products have problems in the operating concept, which means that a large proportion of potential customers are lost.

In order to optimize usability, I first develop possible solutions after a thorough analysis. Through this approach and the application of best practices and proven methods from the areas of interaction design, user interface design and visual design, I ensure that your product is intuitive and easy to use.

Creates a user-friendly product not only new customers, but also contributes to a positive perception of your brand while increasing the satisfaction and loyalty of your customers.

An interface with high star rating and awards

Improve Usability

Designing interactive applications and apps presents a challenging task for UI designers.

These are often used by a wide range of users with different preferences, skills and needs. Such applications offer a variety of features, options, and interactions that can quickly overwhelm users. Despite these challenges, my passion is to ensure consistent, functional and attractive design even in complex applications. It is important to me that the design is user-friendly and easy to use.

Two hands adjust interface elements on a website

Optimize Design

A pleasant user experience is of course also crucially dependent on the design.

Many online products these days, for example, are not designed to be responsive at all, which makes usability an obstacle course, especially on the increasingly frequently used smartphone. Optimizing designs is one of my core competencies! I review existing designs for usability, user-friendliness, visual appearance and overall user experience.

I then develop comprehensive solutions and recommendations to optimize the design that focuses on user needs. I can also support you in monitoring and implementing optimizations to ensure that the new design offers a pleasant user experience on all devices.

Hand hält ein rotes PuzzleteilHand hält ein gelbes Puzzleteil

Do you have a project in mind?

Then let’s work on it together. I am always ready for new challenges!

Hintergrundbild mit verschiedenen Mustern

Additional Services

There are various additional UX design services available that I provide to optimize the user experience and brand experience and create digital interactions that captivate.

Wireframes & Prototyping

Create early visualization and clarity!

By strategically using wireframes and prototypes, teams and stakeholders get a precise idea of the final product at an early stage, before significant time and resources are invested in development.

From low-fidelity prototypes to highly interactive and high-quality prototypes, I work closely with you to identify problems in the user experience at an early stage. This approach guarantees the development of a tailor-made, first-class product that optimally meets individual requirements.

Usability & Accessibility Audit

Improve the corporate image and user experience!

I would be happy to optimize your website for maximum user-friendliness and accessibility.

With comprehensive usability and accessibility audits, I identify and eliminate potential weaknesses and barriers for people with disabilities. Targeted adjustments to navigation, layout and interaction elements significantly improve the user experience. This leads to higher satisfaction, longer dwell times and an increased conversion rate. The integration of barrier-free elements also expands the target group, underlines social responsibility and potentially attracts new users for your company.

Interaction Design

Create interactive experiences

With my expertise in interaction design, I create seamless and engaging user interactions for web applications, websites and mobile apps.

My focus is on designing a consistent and positive user experience. I develop intuitive interactions that not only meet the needs of users, but also offer sustainable added value. I never lose sight of my customers’ individual requirements.

Scenarios & Customer Journey

Understand the needs of the target group

Scenarios and customer journeys are important tools to help companies better understand their customers and optimize their products and services.

I support you in developing precise scenarios and comprehensive customer journeys to gain a deep understanding of the needs of your target group. These methods help you to improve your products and services in a targeted manner and strengthen your position in the market.

Customer Life Cycle

Build sustainable customer relationships

The customer lifecycle encompasses the various phases that a customer goes through from their first interaction with a company to customer loyalty and potential recommendation.

By specifically shaping this lifecycle, a company can optimize the customer relationship. This includes providing personalized offers and creating improved cross-selling and upselling opportunities. This not only increases customer satisfaction, but also maximizes customer value in the long term.

Showcase

Selected Projects & References

A curated look at my work across UI design, UX design and web development – from branding and interface design through prototyping to full-stack implementation. Every project pairs thoughtful design with clean technical execution.

KJK Immobilien

2026

Brand build, design system and full web development for KJK Immobilien – from concept and UI design through front-end and API development to SEO and DevOps.

  • #visual-branding
  • #ui-design
  • #frontend-development
  • #api-development
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Testimonials

On working with me

Consulting, design, development – or the interplay of all three. What my clients say about working together.

Relevant audits

Where does your UX really stand?

Before we design, an honest look at the status quo pays off. These fixed-price audits show you exactly where your user guidance and accessibility cost conversions – the fee is fully creditable toward a follow-up project.

UX & Usability Audit

Find out why visitors leave — and what turns them into customers.

  • Heuristic analysis (Nielsen) of your core flows
  • Conversion & funnel critique (CTAs, forms, navigation)
  • Mobile usability check
  • Prioritised action list (impact/effort)
You receive:Prioritised action report (impact/effort matrix) · Personal video walkthrough · 30-min handover call

from€900

100% creditable toward a follow-up project

Legally required

Accessibility Audit (BFSG)

Legally compliant & accessible to WCAG 2.2 AA — before it gets expensive.

  • Audit against WCAG 2.2 AA (perceivable, operable, understandable, robust)
  • Keyboard & screen-reader testing
  • Contrast, focus & form checks
  • Conformance status + prioritised defect list + effort estimate
You receive:Prioritised action report (impact/effort matrix) · Personal video walkthrough · 30-min handover call

from€1,200

100% creditable toward a follow-up project

Frequently asked questions about UX design

  • What does UX design actually give me?

    Good UX design lowers bounce rates, increases conversion and makes users happier – because your product is clear, fast and pleasant to use. Users find what they are looking for faster and drop off less often. That has a direct impact on enquiries, sales and how your brand is perceived.

  • How does a usability test work?

    Real users complete typical tasks with your product while I observe where they hesitate or fail. From that I derive concrete, prioritised improvements – backed by real behaviour rather than gut feeling. Often just a handful of tests is enough to reveal the biggest obstacles.

  • Is UX worth it for small websites too?

    Yes. Even small changes to navigation, structure and forms can noticeably increase conversion. For small websites in particular, clear user guidance often decides whether visitors become customers. The effort is usually modest while the effect is disproportionately large.

  • Do you offer a UX or accessibility audit?

    Yes. I review existing products for usability and accessibility issues and deliver an actionable list of measures. Every recommendation is prioritised by impact and effort so you know exactly where to start. That gives you quick wins and a clear roadmap for what comes next.

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